That's the question we hear from almost all our clients. It's one thing to have the great looking, powerful websites we can build. But, if no one comes to visit, you won't see the return on your investment you've been looking for. We recommend our SEO services to all our clients. In partnership with Sozo Firm, CoolCoyotes will work with you to get the best performance possible on your site. When planning your website budget - don't forget to think about getting found.
Search Engine Optimization & Website Marketing
CoolCoyotes offers the following strategic SEO & internet marketing services:
- Search Engine Optimization (SEO)
We offer professional optimization services for corporate, small business & nonprofit websites of any size. Whether you are looking for ongoing SEO services or a one time optimization, CoolCoyotes can provide the white hat search engine optimization services your company needs. We offer flexible payment plans including hourly rates, monthly retainer fees and project billing. We can provide search engine optimization consultation services as well as the actual implementation of SEO modifications to your website. In select circumstances, we can also provide on site SEO training & workshops.
- Search Engine Marketing (SEM)
CoolCoyotes also offers intensive search engine marketing (SEM) services along with its search engine optimization (SEO) services. SEM involves paid inclusion & paid placement in search engines. Not only do we have thorough training & experience with developing and maintaining complex Google Adwords campaigns, but we also can develop your Yahoo! Search Marketing, Microsoft adCenter and any other paid search engine advertising campaigns.
- Google Adwords & Yahoo Advertising
For Google Adwords/Yahoo advertising campaign research, setup & ongoing management/analysis, we charge a percentage of the total campaign budget as well as a set up fee. Percentage rates will vary based on complexity of the campaign.
- Banner/Text Link Advertising
CoolCoyotes offers full internet ad agency services including a thorough study of your current web advertising, an analysis of the web marketing strategies of key competitors, development & implementation of creative internet advertising campaigns, and ongoing analysis to determine effectiveness.
From start to launch, CoolCoyotes can provide the design, hosting & ongoing maintenance for your micro marketing sites. Use specialized mini sites to direct TV or radio ad traffic, promote individual products, and expand your company's presence on the web. Micro sites can also be used to trial test new products before you determine to pour hundreds of thousands of dollars into expensive television marketing.
- Corporate Marketing Blogs
Harness the power of interactive RSS feed sites! CoolCoyotes can advise as well as fully set up your marketing or corporate informational blog. Sit down with your current & prospective customers and "chat" about your services and/or latest products. Take advantage of the blogging world to put a human face to your company. Learn how daily corporate blogging can push your primary website even higher in search engine result pages.
Don't send all your traffic to the same entrance page. What converts one visitor into a buying customer won't necessarily work with another visitor. CoolCoyotes can help develop multiple landing pages for you to use in conjunction with your Adwords/Yahoo advertising campaign or any other paid internet marketing venture. Custom landing pages can be used to track the effectiveness of certain ad campaigns as well as in developing studies of web visitor behavior & product sellability.
Looking for that perfect domain name? We offer professional domain name research. Tell us what you're looking for, and we'll do all the hard research; we'll let you know what's available and which names have the most potential for your particular business & marketing niche.
- Web Traffic & Statistics Analysis
CoolCoyotes can install one of many available web traffic statistics programs on your existing website and help you understand how to use it. We can also daily, weekly or monthly monitor the traffic to your website and provide you with regular, understandable reports so you can determine the effectiveness of your website and online/offline marketing.
CoolCoyotes can analyze the traffic your website is receiving and help you understand which aspects of your website are working and which aspects are costing you potential customers. We can evaluate the search terms which are sending visitors to your website and discover which keywords/key phrases are performing poorly.
CoolCoyotes can evaluate the usability of your company's website using live web users to determine which aspects should be modified in order to improve performance & ease of site use.
Wondering what volume of traffic your key competitors are experiencing with their websites? Trying to figure out what other websites link to them and which "linkers" are sending the most traffic? CoolCoyotes can perform a thorough analysis of your primary competitors. We can help you determine whether it is feasible to enter a particular internet niche. We can find the weak areas of your competition so as to help your business dominate. We've offered our competitor intelligence services to a variety of companies including a top 5 Forbes corporation.
Along with the physical search engine optimization of a corporate website, link building plays a key role in helping your website rank well in search engine result pages. CoolCoyotes can do the research for you and advise on link baiting as well as how to develop quality link relationships with key partnering sites.
CoolCoyotes is here to help you understand the value of a presence online as well as to help that presence effectively draw in the business you desire. We'll gladly provide consultation (billed by the half hour; rates vary) by email, phone, online chat. For large corporate clients, we'll even schedule onsight meetings. We offer consultation regarding search engine optimization, internet advertising, web marketing and more.
Whether your business is based in Charlotte, Baltimore, or Washington, D.C., we can offer you professional search engine optimization & web marketing that will help your company attain the strong online presence you desire. When prospective customers search for products you carry or services you provide, be sure they find you. Don't let your website get lost in the crowd.